Is your company Mobile ready?

We are currently being yelled at by every man and his dog that each and every company needs a website. To a design company like us, it's a bit of a no-brainer. The web is fast becoming the place to be and the place to be seen, and all these comments are backed up by alarming statistics that prove the worth of a website to each company that has one. Statistics show that 65% of the population in rural areas uses a computer at least once per week, and 85% in metropolitan areas use a computer with the vast majority of these uses being a search for a particular service from work. So you actually have a website? Great, your copmany can be viewed by all these people! Sadly it's not the year 2000 any more!

There'a social trend exploding on to the scene that started several years ago. Smartphones.

There's an ever increasing number of people now using their mobile phone to access the internet, search and browse websites. But in many cases, websites that are not designed to display on mobile phones, do not display correctly, are too small to read (forcing you to zoom in on each page), and in many cases do not display at all when viewed on a mobile device!

Google has recently been doing a little statistics gathering and, with the help of a few reputable third parties (Gartner, Cisco etc.) published their findings on GoMo. If you previsouly didn't think a mobile version of your site was important, prepare to think again:

FACT - By 2013, more people will use mobile phones than PCs to get online
FACT - There will be one mobile device for every person on earth by 2015
FACT - 71% of users expect a mobile site to load as fast as a desktop site
FACT - 57% would not recommend a business with a bad mobile site
FACT - 95% of smartphone users have searched for local information
FACT - 50% of mobile searches lead to a purchase
FACT - 23% of people have cursed at their phone when a site doesn't work! (Pipeline admit we're in that 23%)

With these staggering statistics it's safe to say there is a clear and definite trend starting to appear here.

So what's the diference between a normal site and a mobile version we hear you ask!

Well

The economy is down a creek withut a paddle, and as businesses struggle more and more to find those all important clients, we believe that a mobile version of your website is something that can really start to turn things around in your favour. Pipeline have been designing sites for mobile devices and smartphones for several years now. We even offer discounted mobile site rates for companies that would like us to design both their regular website and mobile site together. All our mobile sites automatically detect which type of handset is viewing the site and alters it to fit accordingly! What's even better is that we have the ability to build your site so that you only need to update that content once and it will change on all the different versions of your website!